Abstract

Travel is a kind of cross-cultural communication. Tourism signs connect tourism resources with tourists together during international tourism. This paper analyzes the linguistic errors, cultural errors and communicative errors that exist in the public sign translation in Yancheng city and puts forward a few suggestions for its standardization which are the improvement of translator’s qualification, improvement of tourism criteria and improvement of government management .

Key words: Yancheng; tourist attractions; tourism signs; mistranslation

Contents

Abstract

中文摘要

1 Introduction-1

1.1 Background of the Research-1

1.2 Significance of the Research-2

1.3 Layout of the Research-3

2 Literature Review-4

3 Error Analysis of Translation at Yancheng Scenic Spots-5

3.1 Data Collection-5

3.2 Error Analysis-6

 3.2.1 Linguistic Errors-7

 3.2.2 Cultural Errors-10

 3.2.3 Communicative Errors-11

4 Countermeasures to Translation Standardization-13

4.1 Improvement of Translator’s Qualification-13

4.2 Improvement of Tourism Criteria-13

4.3 Improvement of Government Management-14

5 Conclusion-15

References-16